Property Intelligence for the Real Estate Industry
Property intelligence data enable professionals in the real estate industry to make key decisions around buying and selling properties for various uses including investment and development. In order to determine a project’s viability, a large amount of information about the property must first be acquired, to then evaluate whether or not it will pencil.
With property intelligence, developers, brokers, and land acquisitions alike can can identify land to rezone, a parcel to build on, or or that could serve as potential rehab investments, providing them with valuable data they can use to make smarter decisions and increase financial outcomes. .
Real estate data is often sourced at the county tax assessor level.
At present, there are over 3,100 counties in the United States, each with its own system for managing and accessing property data. These county assessors are responsible for evaluating properties and maintaining comprehensive records that include crucial information such as purchase price and date, ownership details, parcel size, zoning classifications, and much more. Despite the richness and breadth of data available, these systems are highly fragmented. Each county operates independently, leading to significant variations in data quality, presence, and the formatting of similar fields. This inconsistency creates a disjointed and often frustrating experience for professionals who depend on this information to make informed decisions. Real estate brokers, developers, and land acquisition specialists frequently encounter challenges as they navigate these disparate systems, trying to piece together accurate and reliable data to support their projects and transactions. The lack of standardization not only hampers efficiency but also increases the risk of errors and oversights, underscoring the need for a more unified and user-friendly approach to property data management.
Plotzy aggregates the data and pulls in additional info & leverages AI for a cohesive property intelligence platform.
Property intelligence provides real-time data insights that can revolutionize the workflows of CRE brokers, developers, and land acquisition specialists, driving greater success in their projects. With Property Intelligence's real-time insights, these professionals can more accurately assess property conditions and risks, streamline inspection procedures, and reduce the need for frequent onsite visits. This approach, which is becoming increasingly popular, allows for a deeper understanding of property conditions and risks, which is crucial for making informed transaction decisions. Traditional methods, such as broker opinion of values (BOVs), often prove to be costly, time-consuming, and sometimes inaccurate.
For CRE brokers, property intelligence tools can swiftly identify outlier properties and potential investment risks, enhancing their ability to make data-driven decisions. Developers benefit from these insights by speeding up the due diligence and underwriting processes, enabling them to respond more quickly to changing market conditions and accelerating project timelines. Land acquisition professionals can use property intelligence to efficiently evaluate large volumes of properties, ensuring they focus on the most promising opportunities.
Plotzy unifies the advanced capabilities of Go iLawn and LandOne into a single integrated application, adding functionality that simplifies the collection, connection, and visualization of essential property data. This comprehensive solution enhances the competitiveness of CRE professionals by eliminating the need for multiple disparate tools. With Plotzy, brokers, developers, and land acquisition specialists can win more deals, increase productivity, and ultimately boost their bottom line.
It’s the engine that grows as you grow.
Modern property intelligence sets you apart. When combined with geospatial data, building information, additional metadata sources, and other resources, it allows commercial real estate professionals to quickly and accurately assess property valuations and conduct risk assessments.
With Plotzy, this property data can be accessed through a single application, making it an indispensable asset for CRE brokers, developers, and land acquisition specialists. These professionals utilize property intelligence for various purposes:
CRE Brokers: Use property intelligence to quickly identify high-potential properties, find owner contact information, streamline due diligence processes, and provide clients with precise, relevant, and hard-to-find information.
Developers: Leverage Plotzy’s AI to instantly understand zoning of parcels for height restrictions, setbacks, permitted uses, and more. Enhance project performance and efficiency, and train focus on only the most viable opportunities
Land Acquisition: Utilize property intelligence to identify and then evaluate large volumes of potential sites effectively and efficiently, ensuring focus on the most promising opportunities and mitigating risks early in the acquisition process.
The insurance industry increasingly uses property intelligence to cut costs and speed up claims processing by eliminating the need for property inspections. Furthermore, property intelligence helps mitigate risk by detecting damage early, allowing for preemptive action before it escalates into significant loss.
Plotzy provides a unified property intelligence platform that unlocks this power for various business applications. By integrating advanced analytics and real-time data insights, Plotzy transforms the way CRE professionals approach property evaluation and decision-making. To discover more about how Plotzy can revolutionize your business, schedule a demo with our team today!
